No one can master everything. That is where Shortlist.io comes in.
We help agencies concentrate on their core strengths, allowing them to provide more value to their clients and build greater trust.
We provide SEO and branding services with specialized skill sets that make agency life easier and more profitable.
2 partners. 1 unique idea.
It’s one thing for someone to be considering Shortlist (that, in and of itself, is always an honor). But also that that person cares enough to not just review the services we offer or the track record that we have, but also to be interested in the team and our core values.
I might not know you yet, but you seem like someone we’d like to work with.
I started Shortlist in 2018 after exiting a software business I bootstrapped for over 4 years. I knew that I would want to build more products in the future, and I wanted to assemble a team of talented, compassionate individuals I could trust to be that inbound marketing engine.
That team has come to fruition. They’re featured above, and most of them have been with the company for over 3 – 4 years. That level of consistency and stability throughout our journey has allowed us to focus less on filling in gaps in roles and responsibilities, and more on how we can provide clients with a positive experience and successful results.
Through it all, my partner David and I have progressed through entrepreneurial ups and downs, and for the most part, enjoyed the journey. To learn more about how we decided to team up, check out this article from our Founder’s Series
Our Core Values
These are the principles that guide our work ethic.
01
Synergy
We are a service run and operated by people and are only as strong as our weakest link. Our commitment to teamwork and reliance on each other to get the job done is paramount to ensuring a quality end result.
02
High Performance
We are the antithesis of bottlenecks. Our goal is to deliver the customer a quality service in a manner that aligns with their expectations and marketing goals without compromising quality.
03
Transparency
We believe in setting realistic expectations for our services, while always providing an honest assessment of our progress and results. We strive to be transparent with our customers and with each other within the organization.
Meet your dedicated team.
Every member of our team is focused on delivering success for our clients.
Dave Schneider
CEO
It’s the small things, everyday deeds of ordinary folk that keep the darkness at bay.
~ Lord of The Rings
David Henzel
Organizational and Leadership Development
Love, not fear!
~ Myself
Viktor Zdraveski
Head of Client Relations
Great men are not born great, they grow great.
~ The Godfather
Darko Smilevski
Head of Business Development
Everything you want is on the other side of fear.
~ Jack Canfield
Nenad Stanojevikj
Head of SEO
Opportunities don't happen. You create them.
~ Chris Grosser
Monika Rastovac
Web Designer & CRO Strategist
All we have to decide is what to do with the time that is given us.
~ Gandalf, The Fellowship of the Ring
Marina Bubnic
Web Developer & Data Analyst
It’s all in the game, yo!
~ Omar Little, The Wire
Martin Popovski
Business Development Manager
We are what we repeatedly do. Excellence is not an act, but a habit.
~ Aristotle
Marko Kovacevic
Client Relation Manager
Now go home and get your fuckin’ shinebox.
~ Billy Batts, Goodfellas
Petar Trajkovski
SEO Manager
With great power comes great responsibility.
~ Spider-Man
Jana Deshlievska
SEO & Outreach Specialist
There are no rules of architecture for a castle in the clouds.
~ Gilbert K. Chesterton
Maja Krsteva
Marketer
It does not matter how slowly you go as long as you do not stop.
~ Confucius
Marija Simonoska
Content Editor
After all, tomorrow is another day!
~ Gone With the WindDave Schneider
CEO
It’s the small things, everyday deeds of ordinary folk that keep the darkness at bay.
~ Lord of The RingsDavid Henzel
Organizational and Leadership Development
Love, not fear!
~ MyselfViktor Zdraveski
Head of Client Relations
Great men are not born great, they grow great.
~ The GodfatherDarko Smilevski
Head of Business Development
Everything you want is on the other side of fear.
~ Jack CanfieldNenad Stanojevikj
Head of SEO
Opportunities don't happen. You create them.
~ Chris GrosserDave Schneider
CEO
It’s the small things, everyday deeds of ordinary folk that keep the darkness at bay.
~ Lord of The RingsDavid Henzel
Organizational and Leadership Development
Love, not fear!
~ MyselfDarko Smilevski
Head of Business Development
Everything you want is on the other side of fear.
~ Jack CanfieldMartin Popovski
Business Development Manager
We are what we repeatedly do. Excellence is not an act, but a habit.
~ AristotleViktor Zdraveski
Head of Client Relations
Great men are not born great, they grow great.
~ The GodfatherMarko Kovacevic
Client Relation Manager
Now go home and get your fuckin’ shinebox.
~ Billy Batts, GoodfellasNenad Stanojevikj
Head of SEO
Opportunities don't happen. You create them.
~ Chris GrosserPetar Trajkovski
SEO Manager
With great power comes great responsibility.
~ Spider-ManJana Deshlievska
SEO & Outreach Specialist
There are no rules of architecture for a castle in the clouds.
~ Gilbert K. ChestertonMaja Krsteva
Marketer
It does not matter how slowly you go as long as you do not stop.
~ ConfuciusMarija Simonoska
Content Editor
After all, tomorrow is another day!
~ Gone With the Wind
Ivana Geleva
Marketer
Believe you can and you're halfway there.
~ Theodore RooseveltMonika Rastovac
Web Designer & CRO Strategist
All we have to decide is what to do with the time that is given us.
~ Gandalf, The Fellowship of the RingMarina Bubnic
Web Developer & Data Analyst
It’s all in the game, yo!
~ Omar Little, The WireCLIENT TESTIMONIALS
Experiences Shared by Our Clients on Trustpilot
4.7
Reviews 27 • Excellent
Shortlist - an excellent SEO link building partner
Shortlist and their team, led by Darko in my case, did extremely well and delivered on all aspects of our cooperation.
They worked on some of our link-building campaigns for around a year and the performance was excellent.
Articles were of great quality human written, and tailored to our niche. If there ever was a problem with a website where a link was built – it was very swiftly corrected or improved, and the communication from their team was excellent.
Shortlist is a recommended SEO and link-building service.
Arvis Renckulbergs,
LV
ElephantDrive brought Shortlist.io's…
ElephantDrive brought Shortlist.io’s team on to help us improve our organic traffic – they’ve been nothing short of amazing. We work with them doing on-page SEO, guest articles around the internet and content for our own blog, and it’s one of the few vendors we consider to be part of our team. A+
Within 6 months we’re seeing a noticable bump in the way google looks at us, and as a result, the traffic we receive.
Nick Nelson,
US
Great communication, reliable, and friendly!
Darko is extremely professional and very open with communication. The team works hard to get everything in on time every month and if there are any problems, they are corrected rapidly. The team is very flexible when it comes to how you would prefer to communicate as well as monitor the monthly work. Overall very reliable and helpful to reach your goals.
Virginia Marion Bullard,
US